FC Barcelona has touched FutureLeader in Ai, Blockchain and experiences of fan immersive, to launch Barça.pass, the first official portfolio of digital collectibles in the club.
This marks a milestone in the history of sports with the deployment of web portfolio larger so far. More than 11 million followers with an existing Barça ID now have instantaneous access to a personalized digital identity and exclusive digital experiences, all without needing any knowledge of crypto. Fans can access Barça.pse today to www.barcapass.com. Dynamic avatars will also arrive soon.
With more than 230 million social followers and fan communities extending between the continents (Indonesia has only five times more FC Barcelona fans as Spain), Barça.pse answers a global question: What is the modern fandom like when most fans will not set foot at the stadium?
Barça.pass is the ticket for all club fans, finding these fans where they are: online and on their phone. With Barça.pass, fans will soon be able to create official Digital Avatars of FCB, customize them with portable teams, access immersive experiences and collect exclusive assets from FC Barcelona. The platform is based on future proof technology, but this is not a crypt. It is a culture, identity and giving all the fans, everywhere, to a seat on the table.
“There are millions of Barça fans around the world who have never had the opportunity to attend a game, not even buy official teams,” said Aaron McDonald, general director of Futureverse, in a statement. “With Barça.pse, they now have such a meaningful thing. It is a solution for the first time that allows FC Barcelona fans to join the Fandom, regardless of where they are based on the place where they are based.”
McDonald added: “Our perfect technology makes the advantages of web3 accessible without the technical and moody obstacles. Collectables are no longer just articles; they are memories, digital extensions of a fan with their favorite team.This new border rapidly grows as a younger, technology, native audience, is cured of online micro-communities, gambling, Significant connections with their teams and their teams.
Designed for simplicity, only a login through Barça ID unlocked a gateway to a new era of commitment to fanatics: from a close digital experience where fans can create their own official football avatar, customize it with FC Barcelona kits and accessories and do it as a digital collectible. The nearby avatars will serve as a gateway to future experiences, such as Barça.pass It evolves towards a versatile platform for the participation of fanatics, mixing the iconic legacy of FC Barcelona with the unlimited possibilities of Web3.
Beyond the virtual merch, the avatars will be interoperable, with future integrations in the next Mobile Racing Game of FC Barcelona The readyverseThe immersive metavers platform fueled by Futureverse and based on the work of Ernest Cline, creator of Ready Player One.
With the launch of Barça.pass, FC Barcelona and Futureverse create a model for the future, where real property and immersive experiences from VEGE are perfectly integrated into the very fabric of Fandom sport.
