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The founder of the brand of alternative drinks to alcohol TRAVEL shares his expert tips to help you stay sober for Dry January.
Olivia Ferdi and her husband have created TRIP, a range of without alcoholslightly fizzy drinks infused with natural adaptogens, to help you relax into your best self. Now a leading name in premium wellness drinks, Ferdi offered his advice for those taking part in the Dry January challenge.
Packed with calm-inducing botanicals and adaptogens and described by shoppers as ‘a healthy alternative to alcohol’, TRIP drinks are the perfect way to boost your nights out, ideal if you’re looking to reduce the alcohol in the new year.
The alcohol-free, gluten-free, vegan and low-calorie drinks have a sparkling water base and are infused with natural adaptogens, including Magnesium, Lion’s Mane, Ashwagandha and L-theanine.
1. Find alcohol-free alternatives
For those who have decided to reduce their alcohol intake or cut out alcohol throughout January, you may want to opt for an alcoholic alternative.
Adding a sense of occasion to drinks with friends or a quiet moment at home, TRIP she changed the game with her slight sparkle non-alcoholic canned functional drinks infused with ingredients backed by science, helping you relax into your best self.
TRAVEL Founder Olivia Ferdi writes that “functional beverages” are beverages with additional health and/or wellness benefits.
“Studies show that the number one reason to drink alcohol is to relax,” Ferdi shared. “As a functional drink, TRIP, offers this same product benefit, which allows you to relax, but crucially, doing this without alcohol. Therefore, it has a really natural form as a partner to help people to reach their goals of Dry Jan.
The drinks have a sparkling water base and are infused with natural adaptogens Magnesium, Lion’s Mane, Ashwagandha and L-theanine, designed to promote stress-free living.
2. Build a support system around you to help you succeed
Social situations can be one of the biggest obstacles to navigate when it comes to staying away from alcohol. If you’re worried about succumbing to peer pressure then TRAVEL the founder advises building “a support system around you.”
“It’s important to build a support system around you and be kind to yourself along the way,” she explained. “Alcohol Change also have a host of tools and resources to help you on your journey, such as their Try Dryapp and a daily email coaching journey.”
Let your friends and family know about your decision and maybe enlist some friends to join the challenge with you. In addition, finding alcohol-free alternatives such as TRAVEL will allow you to join in social occasions.
Whether you’re participating in Dry January or looking for a refreshing new drink that will encourage you to take a moment of peace, the TRIP Mindful Blend fits the bill.
3. Have a personal goal for “why” you do it
Dry January can be intimidating, so it’s worth keeping in mind the reason you’re doing the challenge. Whether you’re doing it to detox after the busy festive period, to save money or to explore your relationship with alcohol, the ‘why’ could help you keep it on the straight and narrow.
Olivia Ferdi also highlighted the health benefits of cutting down on alcohol as well. ‘Everyone’s health is of course different, but that said, there are some clearly scientifically recognized benefits, such as better sleep, better skin, better energy all around from just cutting back on alcohol.
She adds: “Going functional almost provides a double benefit – as you see the impact of reducing your alcohol intake and get the additional health and wellbeing benefits from your functional drink of choice.
‘TRAVELfor example, it contains a blend of nature’s botanicals with ingredients such as magnesium and lion’s mane that provide a new way to experience calm and relaxation.
A great option without alcohol, ready to be enjoyed at any time of the day, the 12-calorie TRIP unique can comes in unique flavors; Cucumber Mint, Blood Orange Rosemary, Elderflower Mint, Peach and Ginger, Lemon Basil and Raspberry Orange Blossom.
