Shares of Zeta Global Holdings experienced a significant surge, rising 16% on Monday. This is the company’s biggest increase since May 7.
The rally is part of a recovery from a previous sell-off that was sparked by Culper Research’s short call last month.
Zeta Global shares have rallied 42% since hitting a low on November 14. This positive momentum comes ahead of the company’s upcoming Zeta Data Summit, scheduled for December 9.
At this event, executives are expected to discuss Zeta’s role in leading the AI-driven transformation. According to a press release, the focus will be on improving the consumer experience, driving business growth and maintaining responsible data practices.
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