For those who just got used to HBO Max’s ideaWarner Bros. Movies and Discovery Channel existing under the same brand, we have some bad news: they split again.
Warner Bros. Discovery, who also owns CNN, Food Network, DC Studios and Warner Bros. Gaming, is divided into two separate public companies. According to a Monday press releaseThe two new companies will be called streaming & studios and Global Networks. These are the real names: it is difficult to imagine that their generic nature will not create a little confusion between Streaming customersAlthough I would not rule out more receiving more in the future.
Streaming and studies will include the newly renamed HBO Max, Warner Bros. Movies and gaming, and AD among other properties. Global networks will remain among their assets Discovery Plus, CNN, Bleacher Report and TNT Sports.
The companies only completed his merger by 2022. The new division is is expected to end in 2026. It is still unclear whether the division will reduce consumers of the content of the services they are already subscribing, such as HBO Max, which includes content that would enter the global networks and if the service price fixation will change to have it.
For now, services are not expected to experience any important shake. The press communicates on the two new companies focused on the value of shareholders and aggressive activities of new companies, not in the way change will affect viewers and customers.